How to Overcome The Microwave Mentality
January 30, 2017

We Live In a Microwave Society

We want it all and we want it now. This is why the concepts of delayed gratification and goal setting are thought of as foreign ideas. According to research, less than 3% of people write down their goals. And, fewer than 1% review and rewrite their goals on a daily basis.

Many people in todays world have short attention spans. As a result, they lack the amount of grit necessary to chase after goals for a prolonged period of time.

Investments take time to mature, businesses take time to grow, people take time to change, and goals take time to accomplish. Keep in mind, it takes 20 years to become an overnight success.

The problem for most people seems to be planning a goal that takes longer than a few days or weeks to accomplish.

Incremental Success & How It Works

Progress, just like success, happens in increments. But what is incremental success?

Let’s say you decide you need to lose 40 pounds to get back in good shape. You may initially think you’re going to lose 20 pounds one month and an additional 20 pounds the next month. Although it’s not impossible, it’s highly unlikely.

If you look at the research, you’ll find the average person loses 2 pounds per week with a proper diet and exercise routine. Meaning, you can expect to lose weight at increments of 8 pounds per month and over a period of 5 months you will achieve your goal of losing 40 pounds.

Here is the problem. Due to a lack of patience most people don’t create realistic, incremental goals that can be accomplished over the long term. Instead, goals are looked at as things to be had now and if I can’t get it now, why bother?


92% of people never achieve their goals. The claim is most people set goals that are too hard. I don’t believe such a thing exists. Your goals are not too hard, you’re just thinking about them unrealistically.

Create a goal, then set a realistic timeline. Do you want to be a millionaire? Good! Set a goal to make 83,334 dollars a month or 19,231 dollars a week for the next year. Why go after the whole $1 million at one time?

Some of you looked at those numbers and said, “that’s unrealistic too.” Maybe one year isn’t enough. How about in 2-3 years?

Break your goals down into bite sized pieces. When you eat a candy bar, do you shove the whole thing in your mouth or do you take small manageable bites until the bar is gone? Hopefully, your answer was the latter of the two.

If I can do 50 push-ups and my goal is 100, my weekly goal should be to increase that number by 2 every week. In 50 weeks or less, I’ll be able to do 100. That is incremental success!

Stop feeling sorry for yourself because you didn’t accomplish your goal in one month or one year. Goals are suppose to stretch you beyond your current capabilities.

Create the goal, break it down, and get better every day, week, month and year until it’s accomplished. 

And Remember, don’t ever quit. Adjust your aim and try again, that’s how winning is done! Greatness awaits.

What is a goal that you struggled with in the past? How can you use incremental success to achieve it? Comment below.


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